Tourism Service Excellence Standard – SANS 1197:2012
The standard was developed in 2012 to develop a measuring tool that can assist organisations to benchmark themselves.
The purpose of the standard is:
- To introduce generic standards for planning, developing, implementing and improving service excellence in the tourism value chain;
- To introduce specific minimum requirements for the performance of organisational measurement and for the monitoring of service standards in the tourism value chain;
- To introduce a trustworthy service standard that includes credible marketing, quality products and excellent service; and
- To introduce a performance system that enables effective monitoring and evaluation.